Teaching ex tempore, incorporating current events, finding stories of local interest, and attempting to follow student trends in order to make them part of the course enhance my teaching style but I feel that I can do better. I really want to create lessons that are significant for the class and meet their needs, hopefully engendering the same enthusiasm for marketing and finance that I have. I want to discuss major issues and make students stop to think. During the spring, I read No Logo by Naomi Klein. I think that it can be a good resource for both high …